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Karokowe > Blog > People > Caitlin Clark Net Worth 2024: How Much is the Rising WNBA Star Worth?
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Caitlin Clark Net Worth 2024: How Much is the Rising WNBA Star Worth?

Ethan Thorne
Last updated: October 1, 2025 9:19 AM
Ethan Thorne
Published: June 16, 2025
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9 Min Read
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In the world of women’s basketball, few names have captured as much attention in recent years as Caitlin Clark. The young phenom from Iowa has taken the college game by storm with her incredible scoring ability and all-around skills. As she prepares to make the jump to the WNBA, many are wondering: what is Caitlin Clark’s net worth in 2024?

At just 21 years old, Clark has already accomplished more than most players do in their entire careers. She led the nation in scoring as a sophomore at Iowa, averaging an astounding 27 points per game. Her performances earned her numerous accolades, including being named the Big Ten Player of the Year and a First Team All-American.

With her college eligibility now exhausted, Clark is poised to be one of the top picks in the 2024 WNBA Draft. Her immense talent and marketability have many projecting her to be a franchise-changing player at the next level. But before we dive into Caitlin Clark’s future earning potential, let’s take a closer look at her journey to this point.

Caitlin Clark’s Rise to Stardom

Caitlin Clark first burst onto the national scene as a high school player in her hometown of West Des Moines, Iowa. She was a five-star recruit and ranked as the number 4 overall player in the class of 2020 by ESPN. Despite receiving offers from powerhouse programs like UConn and Oregon, Clark decided to stay close to home and play for the University of Iowa.

As a freshman, Clark immediately showcased her scoring prowess, averaging 26.6 points per game – the most ever by a freshman in Big Ten history. She also dished out 7.1 assists and grabbed 5.9 rebounds per contest, displaying her versatility. Clark’s sensational debut season earned her Big Ten Freshman of the Year honors as well as a spot on the All-Big Ten First Team.

But it was her sophomore campaign where Clark truly took her game to another level. She upped her scoring average to 27.0 points while shooting 40% from three-point range on high volume. Clark scored 30 or more points 11 times, including a career-high 46 in a February win over Michigan. Her scoring outbursts and clutch performances made her appointment viewing and vaulted her into the national player of the year conversation.

Endorsement Deals and Brand Partnerships

Even before turning pro, Caitlin Clark has been highly sought after by brands looking to capitalize on her immense popularity. In 2021, she signed an endorsement deal with Nike, joining a star-studded roster of athletes. The exact terms of the multi-year deal were not disclosed, but it’s expected to be one of the most lucrative rookie shoe deals in WNBA history.

Clark has also partnered with several other brands, including H&R Block and Hy-Vee, a Midwestern grocery chain. As her profile continues to grow, she will likely be in line for even more endorsement opportunities, especially if she lives up to the hype in the WNBA.

Caitlin Clark’s WNBA Salary Projections

So what can Caitlin Clark expect to earn as a WNBA player? As the presumptive No. 1 overall pick in the 2024 draft, she will be in line for a rookie scale contract. The exact figures have not been determined yet, but based on the current CBA, the top pick in the 2024 draft will likely earn around $72,141 in their first season.

Of course, that rookie salary is just the beginning. If Clark proves to be the generational talent many expect her to be, she could be in line for a massive payday when she hits free agency. The WNBA’s “supermax” deals, reserved for the league’s elite players, are currently worth $228,094 per season. While only a handful of players earn that much right now, Clark’s scoring ability and marketability give her a chance to reach that level in the future.

It’s also important to note that WNBA players have the opportunity to significantly supplement their income by playing overseas during the offseason. Many stars make more money from their international contracts than they do in the WNBA. Diana Taurasi, for example, has made over $1.5 million playing in Russia and other countries over the course of her career. If Clark decides to go that route, it could further boost her earning potential.

Caitlin Clark Net Worth Estimates

So putting it all together, what could Caitlin Clark’s net worth look like in 2024 and beyond? It’s impossible to say for certain, as much will depend on her on-court performance and ability to land endorsement deals. But given her immense talent and popularity, it’s not unreasonable to think she could amass a fortune relatively quickly.

If Clark lives up to the hype and becomes one of the faces of the WNBA, a net worth in the range of $2-5 million within her first few years seems attainable. That would put her on par with some of the league’s current top earners like Breanna Stewart and A’ja Wilson. And if she can maintain that elite level of play over the course of a long career, her net worth could eventually reach well into the tens of millions.

Of course, these are just projections and there are no guarantees. But one thing is for certain: Caitlin Clark has all the tools and intangibles to be a major star at the next level. Her journey will be fascinating to watch in the years to come.

Caitlin Clark’s Impact Off the Court

Beyond her earning potential, it will be interesting to see the impact Caitlin Clark can have off the court as well. She has already used her platform to speak out on issues that matter to her, such as gender equity in sports. As her star continues to rise, she will have an even bigger megaphone to inspire change and be a role model for young girls everywhere.

On the court, Clark’s electric style of play and swagger have drawn comparisons to some all-time greats. Her deep shooting range and ability to take over games have elicited comparisons to Steph Curry. Her passing ability and court vision have some comparing her to Sue Bird. While it may be premature to put her in that class just yet, the fact that she is even in that conversation as a 21-year-old speaks to her incredible potential.

The Future is Bright for Caitlin Clark

No matter what the future holds, one thing is clear: Caitlin Clark is a special talent with a chance to be one of the most influential players in WNBA history. Her journey from small-town Iowa to the bright lights of the pros has been remarkable to watch thus far. And the best may be yet to come.

As she prepares to embark on her WNBA career, all eyes will be on Caitlin Clark to see if she can live up to the immense hype surrounding her. If her college career is any indication, she will not only meet those expectations – she will exceed them. And as her star continues to rise, so too will her net worth and earning potential.

So while we can’t say for certain what Caitlin Clark’s exact net worth will be in 2024 and beyond, one thing is for sure: the sky is the limit for this generational talent. Basketball fans everywhere should be excited to see what the future holds for one of the sport’s brightest young stars.

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